My names Jack and I run my own ceramics studio here in Stoke-On-Trent, I've been making ceramics and selling them at markets, fairs, exhibitions and online for 6 years now.
In March 2020 COVID-19 threw a spanner in the works for my business, I couldn't get out to sell my work, and all my events and fairs were cancelling at a rapid pace. I had sold online fairly well previously but a huge amount of my income was from face to face sales.
I had to come up with a solution to keep my studio alive. One idea I came up with was DIY home delivered pottery kit, containing all the tools, clay and instructions you need to have a go at home yourself.
During lock-down this proved to be a great way for people stuck indoors to enjoy a little bit of escapism and pass the time by learning a new skill and creating something from scratch with their own hands. The kits were a hit, providing something for adults and kids alike to keep busy with in the comfort of their own home.
Since then the kits have sold in their thousands and have been stocked in shops such as Selfridges, Trouva, Sugru, and many independent Boutiques.
The Clay Club